We know Google loves content but don't forget not to over do it on one page. Make the content 'accessible' not overwhelming. Follow some wise words by John Ruskin.
“Say all you have to say in the fewest possible words, or your reader will be sure to skip them; and in the plainest possible words or he will certainly misunderstand them.”
― John Ruskin (1819- 1900)
Engage your website visitor and they may stay on your website. Too much ...and they may leave.
More wisdom from John Ruskin on how much to pay (for your website) soon......